We helped Cheestrings create an exciting new snack for kids who love to mix things up!
Introducing Scoffies – after-school snacks that are full of playful goodness (and delicious real cheese chunks, mini pretzels, dried fruits, yoghurt-raisins and biscuits 🙂 )
Idea Worth Buying
This is a snack for 7-11 year olds.
As part of the project, we spoke with kids and their parents, hung out with them at home, ate with them and co-created with them.
We built prototypes and concepts which we optimised and then positioned for packaging development and subsequent launch.
They’re awesome – why don’t you pick up a pack today.