Fancy a bit of this?
We believe in working creatively. In putting ourselves and our clients slap bang in the middle of the challenge. We use jump! tools and techniques but we’ll also look to experiment and try out new. We always bring a fresh perspective to each and every brief.
Read on to find out more
We’re innovationists and we like to help people invent the future, getting down and dirty along the way
Dirty innovation is about bringing the mind-set of the entrepreneur to challenges, dissatisfactions and opportunities. A sleeve up, hands-on approach.
We study people, cultures, behaviours and ideas, and use that to identify opportunities and kick-start the innovation journey.
We work by bringing teams together to experience new needs, to create awesome ideas and to build and brief innovation concepts people will desire.
We can partner with you throughout the innovation process from initial strategy, ideation and concepting through to forecasting, optimising, briefing and launch.
Real insight is central to every jump! project. Real. Not just interesting information but significant understanding of underlying motivations.
We take our clients closer to people's real lives in order to find these real insights.
By finding the underlying motivation behind people's behaviours and beliefs, we find how to connect more meaningfully with them, to motivate changes and to create ideas that will be worth buying.
We believe in creating interactions with people that go beyond the surface. So we set them experiments, we use technology to connect at key moments or we immerse ourselves in their lives whether that's sharing their commute or sharing a meal with them.
We do this across all types of target customers and market categories, from students to luxury buyers to business owners; from beer, to banking to mud-running
Great brands make and deliver promises that are great, true and important. We help you find and craft that awesome promise.
Our provocation is to always play beyond the superficial. There’s enough of that out there already.
Our approach to positioning brings teams on a shared and iterative journey from understanding your target customer, the brand challenge, stakeholder needs to wrapping it all up in an awesome promise.
We also help you bring the work alive for your teams; your agencies and across every possible point of interaction with the people you’re going to influence.
The ability to identify, prioritise, communicate, measure and action
logical business goals is fundamental
to ensuring we move with purpose.
And in the right direction.
Our mission is to make strategy accessible to everyone in an organisation, after all, its delivery can only be achieved when we all know the parts we have to play.
To achieve this we work with teams of all skills and levels to create a strategic vision and a strategic plan that is inspiring, clear and focused on real growth targets.
The 4Vs is a truly game-changing innovation testing tool.
Our proprietary approach to concept creation and quantitative innovation testing has been created by understanding how people assess ideas and make purchase decisions. It was developed out of our dissatisfaction with how most innovation concepts were written and tested. So we changed things.
We know that great ideas and innovations will only be commercially successful if they can clearly demonstrate to people that they’re worth buying. This methodology helps us do just that: create ‘ideas worth buying’.
It’s creative; commercial and simple, even allowing us to calculate a one number worth it score which captures how well a concept is delivering on what we know is important to people when making purchase decisions in a particular category.
Our approach also allows us to measure where volume and value will come from, even creating different forecast scenarios and how to refine concepts to optimise demand and ultimately, therefore, return.
To create sustainable, enduring demand, brands need to continuously invent their future; not just spot trends.
We help you imagine and feel the future with a series of experiences, immersions and jump! reports that bring alive future innovation opportunities.
We call this Future Junkie.
Helping us deliver this is our network of jump!ers on the ground in London, Amsterdam, New York and San Francisco who keep us in touch with emerging needs and opportunities.
jump! Dublin:
Paul Kelders
Block E, Iveagh Court,
6-8 Harcourt Rd,
Dublin 2, Ireland
e: hello@jumpinnovates.com
t: +353 86 380 0787
jump! London:
Lee Geraghty
71-75 Shelton Street,
Covent Garden,
London, WC2H 9JQ, UK
e: hello@jumpinnovates.com
t: +44 7570 707792
