Darren Soon

Senior Innovation Planner

Darren joined jump! in 2014. Before that, he worked in creative agency SUBSET, helping to grow Dublin’s street art scene.

Darren has collaborated with clients across a number of sectors including Retail, Telecoms, FMCG, Financial Services and Sports Entertainment. He’s most excited about finding brand growth opportunities through new technologies. He has extensive experience in innovation, strategy, research and insight – relishing projects that span all these areas.

Out of the office, Darren can be found on the golf course, playing 5-a-side, running marathons or planning his next period of abstinence from food and drink – doing none of these things particularly well.

Recent Thinking by Darren


Disrupt the Disruptors

Darren Soon, Paul Kelders Jan 16, 2019


How To Win In Functional Food & Drink

Darren Soon, Bettina MacCarvill, Jennifer Reid, Aubree Romano-Calderwood Jan 16, 2019

More thinking

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